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Paige Newinski, STEPHANIE CLARK, donna palmquist, Brittany Bailey, Kristi Challenor, Christina Lindgren, audrey colonna, Robyn Bethel, ISABELLA LAGGES, Bruce Green, Kidz Closet Charities, Vero Beach Museum of Art, MAry Grace Hektner, Sue Sharpe, Patrick Toole, Christina Lindgren, Michele Smith, Mardy Fish Children's Foundation, Renee Lincoln, Isabel Marron , Courtney Mellin, Natalie Arbuckle, Christopher Cummings, The Buggy Bunch, Dr. David Christiansen, Tessa Stanley, Nancy Prizito, valerie conway, Fenia Hiaasen, Kristin Culbreth, Taylor Walker, Teri Dugan, Tara Miranda, ggdxfg fdgfh, Debra Schroeder, Lesley Lane, Lisa Barnum, Emily Jarrett, Fidelity Investments, Mark yBzNyaFpSKdSM, joshua poindexter, Janai Cooper, Jessica Cox, test test, Elizabeth Pinkney, Susan Del Tufo, Phoebe Beacham, Bent Pine Golf Club, VBKA, Achillies Pace, Tami Haffield, Amanda Emanuel, Matthew McManus, Shanti Sanchez, Autumn Wheeler, 211/Help Me Grow, Shariea Shoatz, Linda Condit, sabrina fraga, United Way of Indian River Co., Kristina Trahan, audrey colonna, Yasmin Medina, Tracey Barker, Bobbie Donelson, Lisa Guillette, Ramon Echeverria, JIM BATORY, kari broomell, Dee Hollenbeck, Shawna Carton, Isabel Marron , Gabrielle Wagner, tommy collettit, Sharon Delo, Becky Warren, F.A.C.T. Fellsmere Action Community Team, Karen Taylor, Katrena McMahan, Lorri Dior, Emme Scheible, Jennifer Croom, Heidi Lourie, janice pagan, -1' 1, Dr. Connie Proskovec, Amanda Stevens, Becky Levesque, Diane Bressner, Gifford Youth Activity Center, Sharon Klein, Mary Ann Kalin, Randall Hunt, Nancy Blessing, yaquelin andrade, Andrea Cosner, Elias Medina, Teri Dugan, keesha trusty, Annie Brown, Karen Disney, Heather Helton, Annie Brown, Tisa Blidgen, LaTanya Gibson, Liane McMullen, charlene bentien, Boys & Girls Clubs of Indian River County, East Coast Earthworks & Excavating, allene moorehead, Vero Equine Riding Academy , -1' 1, Susan Rosier, Jennifer Roberts, Margaret Autullo, Gisele Parker, GEORGE JETT, Ann Mathis, shelby dorris, liz woody, Nicolas ospina de la hoz, Angel Maldonado, Harvest Food & Outreach Center, Wendi Adams, Lisa Wheeler, Healthy Families, Sandy Hamrick, Rhonda McGilberry, Becky Allen, Ramon Echeverria, Indian River County Lawyers Auxiliary, Dorie Shemo, mardy hall, 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Home > News > Moonshot Moment Social Media Campaign to Promote the Moonshot Masterpieces

Moonshot Moment Social Media Campaign to Promote the Moonshot Masterpieces

Beginning on October 12, the Moonshot Moment Outreach Team will launch a 4-week social media campaign inviting people to visit the Moonshot Museum Masterpieces located at the Gifford Youth Achievement Center and in the 13 elementary schools in Indian River County.

The idea is to get as many people as possible to visit and view one or more of the Moonshot Masterpieces with a purpose of raising awareness for the Moonshot Moment. Participants enter the contest by posting a selfie/video to Facebook or tweeting one out using Twitter, and the intended outcome is a measurable audience who have been engaged in/energized by this activity.

Since many of the masterpieces are located behind the school walls/fences, the campaign is geared for school families, such as parents visiting the school or doing a drop-off or pick up. (We will, however, accept entries from any community member at any masterpiece.) The winner is determined by the most Facebook “likes” or Twitter “favorites.”

The contest participant should visit one of the Moonshot Masterpieces, and then upload a selfie or video to either Facebook.com/moonshotmoment or to Twitter.com/moonshotmoment. They must include their school and teacher’s name, as well as the hashtag #moonshotmoment, to be eligible to win.

On November 10, we will tally up the video or photo that has the most “likes/favorites” and that person will win a prize package that includes a mini iPad, a free one-year admission to the Vero Beach Museum of Art, and a set of books that match the masterpiece activities. The teacher tied to that winner will receive a free"pizza and ice cream" day for their class.

About the Vero Beach Museum of Art:

The Vero Beach Museum of Art is the largest cultural arts facility of its kind on Florida’s Treasure Coast featuring five art galleries, two sculpture parks, Museum Art School, state-of-the-art auditorium, Museum Store and Café. The Museum offers changing exhibitions of world-class art, group tours, daily activities to engage families, art based events and FREE admission Saturdays on the last Saturday of each month. The Museum is open year round. Check out the website www.verobeachmuseum.org for current exhibition and event information.

About the Moonshot Masterpiece:

The Vero Beach Museum of Art worked with each of the 13 public elementary schools in Indian River County and Gifford Youth Achievement Center, to select an original artwork that could be replicated as a Masterpiece for that school. The artwork includes a list of easy activities for an adult to interact with a child while viewing the artwork, and these activities are designed to develop a child’s brain for literacy. The funding for the Moonshot Masterpiece project was provided by the Indian River Community Foundation. A map of the Moonshot Masterpiece locations can be found online at http://www.verobeachmuseum.org/index.cfm?method=Programs_moonshot

About the Moonshot Moment:
In 2012, Dr. Fran Adams, the former Superintendent of the School District of Indian River County in collaboration with The Learning Alliance launched the “Moonshot Moment: 90% Literacy by Third Grade in 2018,” making it one of the 140 communities working with the Campaign for Grade Level Reading (CGLR,) a nationwide movement of local leaders, states, nonprofits, and foundations putting a stake in the ground on third-grade reading. The communities are adopting a collective impact strategy, engaging the full community around the goal of supporting low-income children from birth through third grade. Acknowledging that schools alone cannot address all the challenges that keep children from learning to read, the School District of Indian River County works with nonprofits and other partners to ensure that children arrive at kindergarten ready to succeed, attend school regularly, and keep learning through the summer months. The Indian River County Moonshot Moment Literacy Leaders group is comprised of over 70 business, nonprofit, and School District leaders along with many concerned citizens, working together to create programs and momentum to reach the 90% literacy goal!

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For more information, contact Marie O'Brien - 877-548-READ (7323) or Sophie Bentham-Wood, 772-231-0707.